Holiday Experts get off to a flying start for 2010 - 04/02/2010
A record January!
NEWS RELEASE
HOLIDAY EXPERTS ANNOUNCE RECORD START TO 2010
4th February 2010
Homeworking company, Holiday Experts have announced a record start to 2010 with sales figures increased by 25% year on year and an average booking value increased by 30% year on year as the business has focussed heavily on new marketing methods.
Peter Healey, CEO of Holiday Experts said “. Following the acquisition of Holiday Experts last year, we have restructured the business and changed our routes to market with a focus less dominated by Teletext style advertising by increasing our online presence and we are absolutely thrilled with these results”
Parent company, Vertical Group has created several bespoke websites working with selected business partners to generate new sales leads for homeworkers.
Healey continued, “The increase of average booking values is as a direct result of our focus in selling good quality properties combined with a new marketing strategy which has bought an increased number of visitors to our websites, once engaged on the site, the customers have all the information about our key properties they could need, which is backed up by the personal knowledge and experience of our homeworkers”
Holiday Experts works under the Miss Ellies Travel brand which joined the Freedom Travel Consortia in 2009. All holiday Experts bookings are centrally administered in Manchester by Miss Ellies Travel allowing the homeworkers to concentrate on sales and local marketing whilst benefiting from centrally generated leads.
Mike Russell, Holiday Experts added “Our homeworkers have embraced the recent changes in our marketing strategy which has led them to be amongst the highest earners in the homeworking sector. They are all working extremely hard to maximise the enquiries, which of course will reap increased earnings in the coming months”
Holiday Experts was acquired by the Vertical Group in 2009 recently launched a brand new recruitment website: http://www.homeworking-experts.co.uk to support the drive to increase the team as announced in October by Peter Healey.
Russell concluded:” We have a great proposition for agents wishing to become homeworkers working with leads supplied or from their own client base with full support 24 hours a day.
ENDS
For further information contact:
Amanda Taylor 07595 778433- PR Manager Vertical Group
Editor’s notes: The Vertical Group has celebrated over 25 years service to the UK travel industry as providers of TARSC, travel agency booking system. Vertical also offers a range of software solutions, including voice and data solutions, tour operator management systems, web design and hosting, email, Magic Desktop and new CRM Platform, Athena. Miss Ellies Travel in Manchester, a travel agency and tour operator, WWW.Bedbank.com, accommodation only suppliers and Homeworking Company, Holiday Experts are also within the Vertical Group of companies.
http://www.e-tid.com//News-Home/Vertical-puts-Holiday-Experts-on-straight-and-narr.aspx